Expertise for black and mixed-race skin

Article author: Aminata MBAYE Article published at: Aug 14, 2025
Expertise pour les peaux noires et métissées

From choosing the laboratory to obtaining the final product, including the manufacturing location and sourcing the ingredients used, the process of creating and manufacturing the Wuré BB cream for black and mixed-race skin followed very specific steps. Come on, let's take you behind the scenes of the making of the best BB cream for black skin in your makeup bag.

The choice of country

The primary goal of Aminata Mbaye, founder of the Wuré brand, was to offer BB creams suitable for Black and mixed-race skin in countries where cosmetics are well regulated. Indeed, regulation is a guarantee of quality and safety for you, our dear consumers.

Having first turned to West Africa to find the laboratory that would translate our dream into reality, we were unable to unearth this rare pearl on the mother continent. We then launched into the search for laboratories in Europe and Asia to satisfy our requirement for the safe use of your BB creams for black and mixed-race skin. We chose France, known for its rigor and its Made In France label, a true guarantee of quality in the cosmetics sector.

The choice of the laboratory

With the manufacturing country now chosen, the next step was to find the laboratory that would handle the manufacturing of the Wuré BB cream for black and mixed-race skin. The specifications were clear. We needed a service provider who was familiar with black and mixed-race skin and who also had extensive experience in the sector. The search was long, rigorous, and selective. There we have it, a rare gem found! The icing on the cake: it's black-owned (yes, we really wanted that)!

The chosen laboratory:

  • collaborates and supports entrepreneurs from A to Z by offering tailor-made formulas and not ready-made formulas from which you simply have to pick and choose;
  • formula for young brands like Wuré and therefore knows how to adapt to the needs of new companies;
  • has a team with experience within major global cosmetics groups such as Laura Mercier among others;
  • masters the subtleties of black skin when it comes to cosmetic products.

The actual manufacturing

Come on, let's take a quick look at the actual manufacturing process of Wuré BB cream for black and mixed-race skin. It's done in four main steps.

1. Implementation of the formula

To achieve this, numerous workshops between the Wuré team and the laboratory helped us understand the ingredients, choose the best ones, find the right texture, and conduct dermatological tests. Once the appropriate formula has been found, it is then subjected to regulatory testing.

2. Regulatory tests

This second stage lasts even longer than the previous one. It took 7 months, but it could have been longer. Indeed, verifying that everything complies with regulations is essential before sending the product to national inspection bodies. It may sometimes be necessary to review the entire formula in order to situate it within the framework of what French regulations allow. For brands with a certain weight, this stage can be done simultaneously with the previous one to save time, but this can prove to be budget-intensive.

3. Toxicological validation

This step in the manufacturing of Wuré BB cream was carried out by a toxicologist and a DIP cosmetics regulatory officer. It serves to ensure that the submitted cosmetic product does not pose any danger to the end consumer before it is placed on the market.

4. Manufacturing of the final product and its packaging

The final product is now formulated, but it's still necessary to know how to package it to ensure its stability. This packaging step also took 1 month to obtain the final form of the Wuré BB cream for black and mixed-race skin.

These four major steps marked the manufacturing process of your favorite BB creams. It was a rich, exciting, and very important adventure for us because, yes, your safety and satisfaction were at the heart of this process.

Your needs, at the heart of our concerns

By choosing Made In France, compliance with international regulations and a laboratory expert in black and mixed-race skin, we wanted to meet your needs without compromising on quality and safety.

Today, through our BB creams, the Wuré brand:

  • offers shades designed to meet the needs of black, dark and mixed skin;
  • guarantees product safety, as manufacturing standards are extremely strict;
  • offers an exclusive, unique and tailor-made formula;
  • promotes black beauty by facilitating access to products designed for black, dark and mixed skin in Western countries where regulations are very strict regarding cosmetic products.

    Adopting Wuré BB cream means choosing to use safe products, adapted to your skin tone and making your everyday makeup easier.

Article author: Aminata MBAYE Article published at: Aug 14, 2025