From choosing the laboratory to obtaining the final product, including the manufacturing location and sourcing the ingredients used, the process of creating and manufacturing the Wuré BB cream for black and mixed-race skin followed very specific steps. Come on, let's take you behind the scenes of the making of the best BB cream for black skin in your makeup bag.
The choice of country
The primary goal of Aminata Mbaye, founder of the Wuré brand, was to offer BB creams suitable for Black and mixed-race skin in countries where cosmetics are well regulated. Indeed, regulation is a guarantee of quality and safety for you, our dear consumers.
Having first turned to West Africa to find the laboratory that would translate our dream into reality, we were unable to unearth this rare pearl on the mother continent. We then launched into the search for laboratories in Europe and Asia to satisfy our requirement for the safe use of your BB creams for black and mixed-race skin. We chose France, known for its rigor and its Made In France label, a true guarantee of quality in the cosmetics sector.
The choice of the laboratory
With the manufacturing country now chosen, the next step was to find the laboratory that would handle the manufacturing of the Wuré BB cream for black and mixed-race skin. The specifications were clear. We needed a service provider who was familiar with black and mixed-race skin and who also had extensive experience in the sector. The search was long, rigorous, and selective. There we have it, a rare gem found! The icing on the cake: it's black-owned (yes, we really wanted that)!
The chosen laboratory:
collaborates and supports entrepreneurs from A to Z by offering tailor-made formulas and not ready-made formulas from which you simply have to pick and choose;
formula for young brands like Wuré and therefore knows how to adapt to the needs of new companies;
has a team with experience within major global cosmetics groups such as Laura Mercier among others;
masters the subtleties of black skin when it comes to cosmetic products.
The actual manufacturing
Come on, let's take a quick look at the actual manufacturing process of Wuré BB cream for black and mixed-race skin. It's done in four main steps.
1. Implementation of the formula
To achieve this, numerous workshops between the Wuré team and the laboratory helped us understand the ingredients, choose the best ones, find the right texture, and conduct dermatological tests. Once the appropriate formula has been found, it is then subjected to regulatory testing.
2. Regulatory tests
This second stage lasts even longer than the previous one. It took 7 months, but it could have been longer. Indeed, verifying that everything complies with regulations is essential before sending the product to national inspection bodies. It may sometimes be necessary to review the entire formula in order to situate it within the framework of what French regulations allow. For brands with a certain weight, this stage can be done simultaneously with the previous one to save time, but this can prove to be budget-intensive.
3. Toxicological validation
This step in the manufacturing of Wuré BB cream was carried out by a toxicologist and a DIP cosmetics regulatory officer. It serves to ensure that the submitted cosmetic product does not pose any danger to the end consumer before it is placed on the market.
4. Manufacturing of the final product and its packaging
The final product is now formulated, but it's still necessary to know how to package it to ensure its stability. This packaging step also took 1 month to obtain the final form of the Wuré BB cream for black and mixed-race skin.
These four major steps marked the manufacturing process of your favorite BB creams. It was a rich, exciting, and very important adventure for us because, yes, your safety and satisfaction were at the heart of this process.
Your needs, at the heart of our concerns
By choosing Made In France, compliance with international regulations and a laboratory expert in black and mixed-race skin, we wanted to meet your needs without compromising on quality and safety.
Today, through our BB creams, the Wuré brand:
offers shades designed to meet the needs of black, dark and mixed skin;
guarantees product safety, as manufacturing standards are extremely strict;
offers an exclusive, unique and tailor-made formula;
promotes black beauty by facilitating access to products designed for black, dark and mixed skin in Western countries where regulations are very strict regarding cosmetic products.
Adopting Wuré BB cream means choosing to use safe products, adapted to your skin tone and making your everyday makeup easier.
From choosing the laboratory to obtaining the final product, including the manufacturing location and sourcing the ingredients used, the process of creating and manufacturing the Wuré BB cream for black and mixed-race skin followed very specific steps. Come on, let's take you behind the scenes of the making of the best BB cream for black skin in your makeup bag.
The choice of country
The primary goal of Aminata Mbaye, founder of the Wuré brand, was to offer BB creams suitable for Black and mixed-race skin in countries where cosmetics are well regulated. Indeed, regulation is a guarantee of quality and safety for you, our dear consumers.
Having first turned to West Africa to find the laboratory that would translate our dream into reality, we were unable to unearth this rare pearl on the mother continent. We then launched into the search for laboratories in Europe and Asia to satisfy our requirement for the safe use of your BB creams for black and mixed-race skin. We chose France, known for its rigor and its Made In France label, a true guarantee of quality in the cosmetics sector.
The choice of the laboratory
With the manufacturing country now chosen, the next step was to find the laboratory that would handle the manufacturing of the Wuré BB cream for black and mixed-race skin. The specifications were clear. We needed a service provider who was familiar with black and mixed-race skin and who also had extensive experience in the sector. The search was long, rigorous, and selective. There we have it, a rare gem found! The icing on the cake: it's black-owned (yes, we really wanted that)!
The chosen laboratory:
collaborates and supports entrepreneurs from A to Z by offering tailor-made formulas and not ready-made formulas from which you simply have to pick and choose;
formula for young brands like Wuré and therefore knows how to adapt to the needs of new companies;
has a team with experience within major global cosmetics groups such as Laura Mercier among others;
masters the subtleties of black skin when it comes to cosmetic products.
The actual manufacturing
Come on, let's take a quick look at the actual manufacturing process of Wuré BB cream for black and mixed-race skin. It's done in four main steps.
1. Implementation of the formula
To achieve this, numerous workshops between the Wuré team and the laboratory helped us understand the ingredients, choose the best ones, find the right texture, and conduct dermatological tests. Once the appropriate formula has been found, it is then subjected to regulatory testing.
2. Regulatory tests
This second stage lasts even longer than the previous one. It took 7 months, but it could have been longer. Indeed, verifying that everything complies with regulations is essential before sending the product to national inspection bodies. It may sometimes be necessary to review the entire formula in order to situate it within the framework of what French regulations allow. For brands with a certain weight, this stage can be done simultaneously with the previous one to save time, but this can prove to be budget-intensive.
3. Toxicological validation
This step in the manufacturing of Wuré BB cream was carried out by a toxicologist and a DIP cosmetics regulatory officer. It serves to ensure that the submitted cosmetic product does not pose any danger to the end consumer before it is placed on the market.
4. Manufacturing of the final product and its packaging
The final product is now formulated, but it's still necessary to know how to package it to ensure its stability. This packaging step also took 1 month to obtain the final form of the Wuré BB cream for black and mixed-race skin.
These four major steps marked the manufacturing process of your favorite BB creams. It was a rich, exciting, and very important adventure for us because, yes, your safety and satisfaction were at the heart of this process.
Your needs, at the heart of our concerns
By choosing Made In France, compliance with international regulations and a laboratory expert in black and mixed-race skin, we wanted to meet your needs without compromising on quality and safety.
Today, through our BB creams, the Wuré brand:
offers shades designed to meet the needs of black, dark and mixed skin;
guarantees product safety, as manufacturing standards are extremely strict;
offers an exclusive, unique and tailor-made formula;
promotes black beauty by facilitating access to products designed for black, dark and mixed skin in Western countries where regulations are very strict regarding cosmetic products.
Adopting Wuré BB cream means choosing to use safe products, adapted to your skin tone and making your everyday makeup easier.
In the endless quest for quality cosmetic care, lip balms occupy a special place. These little cosmetic gems offer hydration, protection, and tenderness to the lips. They thus create a shield against external aggressions. But what mysteries do they hold? How do you choose the right one from the multitude of products available on the market? In this article, we'll take you on a detailed look at their uses and benefits.
When to use lip balm?
Lip balms are essential cosmetic treatments to include in your beauty routine for dark, matte and mixed-race skin . Although daily, their use becomes particularly beneficial during periods when the lips are exposed to external aggressions such as:
During harsh climates
Using lip balm is an essential ally in winter or in regions with extreme and dry weather conditions. In either case, the cold and wind can quickly dry out lips. With lip balm, you can moisturize and protect their delicate skin.
In dry environments
Your lips can easily become chapped and dry if you live or work in a dry environment. This could be an air-conditioned or heated space. Regularly applying lip balm protects your lips from the harmful effects of these conditions and keeps them moisturized.
After sun exposure
When you regularly visit places like the beach and mountains, or even during your outdoor activities, you expose yourself to the sun and your lips, like your black, dark, and mixed-race skin, are subjected to harmful UV rays. A balm containing an SPF will help protect your lips from sun damage.
Anytime to get a makeover
That's right! You can use a lip balm whenever you want, no matter the occasion! This product is perfect for enhancing your natural beauty as a Black, brown, or mixed-race woman. Tinted, it's perfect for adding a pretty touch of color to your pretty face. It's therefore important to know how to choose a lip balm.
Also read: How to establish a minimalist routine: our advice.
How to use lip balm?
As with loose powder , applying this beauty gem is a simple but very important step to reap all of its benefits. For optimal use, here are the steps to follow:
Step 1: Preparation
Use a gentle scrub to promote better absorption of the product and to remove fragile and dead skin. Ensure lips are dry and clean before applying the balm.
Step 2: The application
Take a small amount of the balm using your finger or an applicator. Gently apply the balm to your lips using gentle, circular motions to distribute the product.
Step 3: Renewal
Repeat application throughout the day as needed. You can reapply the balm every two to three hours depending on the intensity of your exposure to the elements.
During the night, before bed, also apply your beauty product to allow the moisturizing ingredients to work deeply while you sleep. This will leave your lips feeling repaired and soft when you wake up.
Why use lip balm?
Balms offer many benefits for the health and beauty of lips:
Lip balms protect the lips
The balm creates a protective barrier between the lips and various external aggressions. This helps maintain their health and delicate skin, and helps prevent damage caused by these external elements.
Lip balms moisturize the lips
A lip balm helps prevent lip dehydration and seals in moisture. This is thanks to the moisturizing ingredients it contains: plant oils, natural butters, moisturizing, nourishing, and revitalizing active ingredients, etc.
Lip balms soothe lips
These little cosmetic treatments contain soothing ingredients like vitamin E, chamomile, and aloe. These ingredients help calm redness and irritation, and keep your lips comfortable and soft.
So many advantages and benefits that you can get from the regular use of balms to preserve the beauty and health of your mouth and this, whatever your skin tone, whether you are black, dark or mixed skin.
Also read: Hyperpigmentation in dark skin: what is it and how to deal with it?
How to choose a lip balm?
To choose the right balm for you, here are some tips: consider your needs (dry, dehydrated, or chapped lips), avoid artificial colors and fragrances, opt for natural ingredients, and consider the balm's formula. Choose ones that feature natural, beneficial ingredients such as plant oils.
If you're a fan of colored lips, a tinted balm is definitely the best choice for you.
Whatever your tastes, you have the choice among the wide range of lip balms available on the market, namely: scented or unscented, tinted or neutral, moisturizing or protective, long-lasting or short-lasting, etc. You will certainly find your taste among the expert brands .
Lip balms are valuable allies in the quest for protected, moisturized, and soft lips. Include them in your makeup bag for well-groomed and irresistible lips. Stay tuned on our and our social networks to be among the first to discover our new cosmetic products.
Finding the best beauty product for your lips and skin is no easy feat. For black, dark, and mixed-race skin, this quest is even more difficult. To address this problem, Wuré created the All In One Tinted Balm. It's a hybrid beauty gem that helps you maintain the beauty of your face with ease. Zoom in on All In One, this multifunctional product by Wuré to integrate into your beauty routine at all costs.
What is All In One Tinted Balm?
All In One is a creamy, lightweight tinted balm that complements Wuré's cosmetics lineup. It's a natural, versatile beauty product that's suitable for all skin types, whether you're black, dark, or mixed. It's the perfect ally for anyone looking to enhance the beauty of their lips naturally and effortlessly. It's a three-in-one product for simple, natural makeup. You can use it to vary your makeup looks and take care of your lips, cheeks, and eyelids every day.
Also read: Focus on lip balms: beauty and well-being secrets
An innovative 3-in-1 balm with 98% natural ingredients
To enhance the beauty of your lips, this tinted balm is made with only natural and soothing ingredients, carefully chosen to offer a formula that is respectful and unique to your skin. Enriched with jojoba oil, its formula moisturizes and protects the skin from external aggressions, while castor oil provides comfort and intensely nourishes the lips. The baobab-based active ingredient, very rich in antioxidants, revitalizes the skin and improves its elasticity and suppleness. This beauty gem is a revolution, it can be used on the cheeks, eyelids, and lips.
What shades are available?
To meet all your color desires, whatever your skin tone, the All In One tinted balm has been formulated in three elegant shades:
Nefertiti : A vibrant, earthy, and deep red that brings a touch of mystery and sophistication to your skin.
Rosa : a soft and romantic pink, the perfect ally for a youthful and fresh look.
Nandi : A vibrant coral shade, perfect for adding a boost of radiance and illuminating the face.
Choose your tinted balm according to your tastes and preferences.
All in One Tinted Balm, Instructions for use
For intuitive application and optimal results, apply your tinted balm directly with your fingers to the desired areas for a natural result. You can also use a brush for controlled and precise application. Its application, combined with the Nude Skin BB cream and the Soft Radiance mattifying loose powder, enhances the natural beauty of your skin in an effective and simple way.
Why use All In One tinted balm?
This innovative beauty product for black, dark, and mixed-race skin from Wuré is a must-have makeup ally for enhancing your complexion. Here are a few reasons why you should include it in your beauty routine:
Its versatility and simplicity
What makes this Tinted Balm so special is its versatility and simplicity. Thanks to its unique formula, it's convenient and easy to use. You can apply a touch of color to your lips, eyelids, and even cheeks to give your face a radiant, fresh look. This versatility makes it an essential ally for anyone looking to simplify their makeup routine.
Also read: Hyperpigmentation in dark skin: what is it and how to deal with it?
Its creamy and light texture
Thanks to its texture, All In One is suitable for all skin types, including the most sensitive. It allows for perfect blending and easy application, ensuring a smooth and natural result. Whether you're looking for a touch of color for an evening or a natural makeup look for the day, this beauty gem is your ideal friend. Lightweight and comfortable, it stays with you all day long, leaving your lips moisturized and soft.
Its multifunctional and economical side of the Tinted Balm
Wuré's tinted balm is a multifunctional product, which gives it its economical advantage. As a three-in-one product that serves as a lip balm, cheek color, and eyeshadow, it offers good value for money and is accessible to all budgets. By adopting it, you're making a good investment and saving a lot of money for a perfect, natural makeup look. It's premium, modern and fits in with the current trend for minimalist, natural makeup.
This innovative, versatile, and multifunctional cosmetic product evens out your skin tone, blends easily over your face, and blurs imperfections for a flawless, natural finish.
Wuré's All In One Tinted Balm is more than just a beauty product. It's an essential ally that enhances your natural beauty. Its creamy, lightweight formula, enriched with natural ingredients, provides intense care and a versatile touch to your face. Available in three shades, it cares for your lips, cheeks, and eyelids while varying your makeup looks. Adopt it for a simplified, effective, economical, and natural beauty routine.
How to establish a minimalist routine: our tips
In a world where the choice of beauty products can sometimes be overwhelming, the minimalist routine is a breath of fresh air for those seeking simplicity and effectiveness. In keeping with Wuré's values, which advocate the enhancement of natural beauty, respect for a balance between skincare and makeup, and the guarantee of ease of use on a daily basis, the minimalist routine offers a simplified and personalized approach to skincare.
What is a minimalist routine?
The minimalist routine is a true return to the roots of beauty. It's based on the idea of using only essential products, carefully chosen to meet the specific needs of your black, dark, or mixed-race skin. No more multiple steps, dozens of products, or “ cosmetic consumerism ”: we focus on quality over quantity. This approach not only reduces the time spent in the bathroom, but also simplifies your life while taking care of your skin.
Why choose a minimalist routine?
By adopting a minimalist routine, you give your skin the opportunity to regain its natural balance. No more overusing products that can disrupt the skin barrier and cause unwanted reactions. By choosing quality products, like Wuré's Soft Radiance Mattifying Loose Powder and Nude Skin BB Cream, you ensure your skin receives the essential care it needs, without compromise. Also read: The guide to mattifying loose powder: why do we need it?
How to adopt a minimalist routine?
Take the time to sort through your current products and keep only those that are truly effective and suited to your skin. Choose multifunctional products that can fulfill several roles at once. For example, a BB cream that combines hydration and light coverage.
Choose natural, non-irritating formulas, like those from Wuré, specially designed for black, dark and mixed-race skin.
Choose your products according to your skin type
To begin a natural and minimalist beauty routine, it's essential to carefully select your products based on your skin type . With four distinct skin types—normal, dry, combination, and oily—each has specific needs. Opt for products made with natural and organic ingredients to avoid exposing your skin to potentially comedogenic chemicals.
By adopting a simplified routine, you allow your skin to regain a natural cycle of cell renewal, without the use of aggressive agents, at each step of your routine.
In the following lines, we reveal the steps to follow for a minimalist routine.
The steps of the minimalist routine
1. Makeup removal
Makeup removal is an essential step in any skincare routine. It's a great time to remove impurities accumulated throughout the day and let your skin breathe. Opt for gentle, non-irritating makeup removers that effectively remove makeup without damaging the skin. Take the time to gently massage the product onto your face to thoroughly dissolve makeup, then rinse with warm water.
2. Gentle and effective cleansing
Start your routine with a gentle cleanser suited to your skin type. Your skin's needs vary depending on its nature: for example, if you have dry skin, the cleansers and cosmetics you need will be different than those you need for oily or combination skin.
Also read: Expertise for black and mixed-race skin.
Our advice for choosing a cleaning product:
If your skin is normal, look for a gentle cleanser that won't disrupt its natural balance. If it's dry, opt for a hydrating cleanser with ingredients like hyaluronic acid or sweet almond oil to deeply nourish and hydrate. For combination skin, choose a balancing cleanser that regulates excess oil in the T-zone while maintaining moisture on the cheeks. And finally, for oily skin, look for a purifying cleanser that effectively removes excess oil and impurities, while avoiding overly drying formulas that can stimulate sebum production.
3. Hydration
After cleansing, moisturize your skin with a light, hydrating cream. Feel free to choose the one that best suits your skin and your current needs: radiance, matte finish, anti-blemish, etc.
4. Daily sun protection
Never underestimate the importance of sun protection, even on cloudy days. Choose a sunscreen for black, dark, and mixed-race skin and apply it generously to prevent UV damage.
5. A mattifying and luminous finish (if needed)
For a perfectly matte and luminous complexion, add Wuré's Soft Radiance Mattifying Loose Powder to your routine. It optimizes radiance and finish for a flawless complexion all day long. However, if you prefer BB cream, the Nude Cream will definitely be right up your alley.
The minimalist routine offers much more than just a skincare routine. It's a lifestyle philosophy that advocates simplicity, effectiveness, and respect for your skin. By adopting this approach, you allow your skin to regain its natural radiance and health, while staying true to your values. Also read: Unify your black and mixed-race skin: focus on BB Cream
All about Soft Radiance, the mattifying loose powder by Wuré
In the world of makeup, finding the perfect product for your complexion can sometimes seem like a never-ending quest. For black, dark, and mixed-race skin, this search can be even more complex. That's where Wuré comes in with its latest innovation: Soft Radiance , the mattifying loose powder. This new product is here to meet the needs of those looking for radiance, matteness, and luminosity. Zoom in on Soft Radiance, the mattifying loose powder: this product by Wuré that will revolutionize your beauty routine.
What is Soft Radiance Mattifying Loose Powder?
Soft Radiance is a fine-textured, mattifying loose powder that joins the Wuré family. It has the particularity of being universal , meaning it is suitable for all skin tones and types. No more hassle looking for the right shade, the one that suits you best.
We'll tell you more about this innovative product that adapts to your complexion like a second skin.
Also read: The guide to mattifying loose powder: why do we need it?
The fruit of co-creation with our community
Soft Radiance is more than just a mattifying powder. It's the result of a close collaboration with our incredible community of strong, natural women. At Wuré, we listened to your makeup desires, concerns, and needs. The result? This unique, universal powder, suitable for all shades of melanin-rich skin. Discover the co-creation journey here .
100% Natural Ingredients: Clean Beauty in the Spotlight
Because your skin deserves the best, we formulated “Soft Radiance,” the mattifying loose powder, with 100% natural ingredients. Talc-free and silicone-free, our new product contains only clean ingredients, carefully selected to offer a safe and respectful formula for your skin. Enriched with micro-algae peptides, this magical powder hydrates, soothes, and protects your skin while delicately mattifying your complexion. Applying it after our Nude Skin BB Cream is a perfect duo for a matte and luminous finish, suitable for all shades of dark to medium skin.
Choosing ingredients for Soft Radiance: an informed decision
At Wuré, we understand the unique needs of black, dark, and mixed-race skin , and ingredient quality is at the heart of our commitment to them. To provide a safe and effective experience, we've carefully selected each component of Soft Radiance.
Indeed, aware of the growing concerns surrounding the use of talc in cosmetic products, we made the informed decision to exclude it from the Soft Radiance formulation. To replace talc, often controversial for its safety and health, we chose algae peptides, rich in nutrients and beneficial for the skin. They offer a unique soft-touch effect for an incomparable feeling of softness and comfort. In addition to their silky texture, these peptides also possess recognized soothing properties that help reduce inflammation and deeply hydrate the skin.
By avoiding controversial substances like talc, we reaffirm our commitment to your health and well-being. Soft Radiance offers you a mattifying powder that cares for your skin while ensuring a perfectly matte and luminous complexion for natural, safe, and uncompromising beauty.
Why is Soft Radiance mattifying loose powder a must-have in your beauty kit?
With Soft Radiance, the mattifying loose powder, Wuré has stayed true to its promise: to offer light, natural and luminous makeup that highlights your natural radiance for a "bare skin" sensation . As with Nude Skin, we formulated this universal loose powder in collaboration with our French partners. Our goal was to select skin-friendly ingredients and active ingredients with scientifically proven effectiveness. Also read: Unify your black and mixed-race skin: focus on BB Cream
Here are 5 reasons why you absolutely must include Soft Radiance, the mattifying loose powder in your beauty routine.
Reason #1: Soft Radiance mattifying loose powder effectively controls shine
Shine can sometimes play tricks on our complexion, especially in the T-zone. Soft Radiance comes in like a savior by absorbing excess oil and leaving your skin with a matte, velvety finish all day long.
Reason #2: Soft Radiance blurs imperfections very well
Black, dark, and mixed-race skin is often prone to visible pores, fine lines, and hyperpigmentation . Soft Radiance, the mattifying loose powder, makes them disappear. It evens out skin tone and leaves you with soft, perfectly smoothed skin. Its universal nature makes it a practical product that adapts to your skin tone. No more hassle finding the right shade for you!
Reason #3: Soft Radiance naturally sets makeup
Your makeup deserves a perfect base. Soft Radiance sets your BB cream , blush, and concealer for flawless, all-day wear. No more constant touch-ups, because yes, we know your time is precious. This is what led to the creation of your favorite brand, Wuré, created for women who want to spend less time on makeup every day.
Reason No. 4: Soft Radiance, the mattifying loose powder provides a natural finish
At Wuré, natural beauty is our mantra. With its lightweight texture, Soft Radiance blends seamlessly with your skin for a natural, luminous finish. Your skin breathes, looks younger and fresher, while remaining perfectly matte. This new addition to the Wuré universe is for those who want a natural, light, and even complexion.
Reason #5: Soft Radiance protects and pampers the skin
By choosing Soft Radiance, the mattifying powder, you offer your skin a true beauty experience combining care and makeup for dark to medium skin tones. Enriched with micro-algae peptides, this magical powder deeply hydrates and protects your skin from external aggressions. It remains healthy, matte and luminous, even under makeup.
Also read: Expertise for black and mixed-race skin. Soft Radiance goes far beyond a simple mattifying powder. It's the best ally for a perfectly even and luminous complexion. This universal powder gently mattifies your skin, reducing the appearance of pores and imperfections for a naturally flawless result. With its rich and unique formula, Soft Radiance provides your skin with deep hydration and comfort all day long, while protecting you from external aggressions, because at Wuré, we believe in beauty that takes care of you, with every step of your routine. Soft Radiance was officially released on April 30, 2024.
The Mattifying Loose Powder Guide: Why Do You Need It?
A guide to mattifying loose powder is important because it's one of those versatile products that can transform your makeup routine in no time. It remains a staple in the infinite universe of makeup for black, dark, and mixed skin. But why? What makes this product a solution worth introducing into our beauty routine? In this article, we'll delve into the world of mattifying loose powder and show you why it's a great ally for enhancing your complexion every day.
What is loose powder?
Mattifying loose powder is a form of cosmetic powder without a binder (a substance that binds the particles together to form a compact texture). Unlike compact or pressed powder, it comes in a fine, lightweight form, similar to flour.
This fine texture allows for an even and light application, ideal for setting makeup without adding thickness (layer of makeup) to your skin.
There are several types of powders on the market, each offering specific characteristics and finishes to meet varying makeup needs. Two of the most common types are mattifying loose powder and pressed powder.
What is the difference between loose powder and compact powder?
Mattifying loose powder is often preferred by those looking for a very natural and lightweight finish. As its name suggests, it is formulated to mattify the skin, control shine, and absorb excess sebum. Its fine, airy texture allows for easy and even application with a result that doesn't look cakey. This powder is generally suitable for all skin types, but is particularly appreciated by combination to oily skin due to its absorbent properties.
Pressed powder, on the other hand, offers light to medium coverage and a denser finish. It's generally more pigmented than loose powder, making it a great choice for those looking to add coverage to their makeup or touch up their complexion throughout the day. Pressed powder can work for most skin types, but can sometimes feel a little too heavy on dry skin, especially if applied incorrectly.
The benefits of loose powder for black and mixed-race skin
As you already know, black, dark, and mixed-race skin is often prone to certain imperfections, including excess sebum and shine. This is where the magic of mattifying loose powder comes into play, perfectly meeting the needs of this skin type. We explain the superpowers of this product, which you should definitely slip into your bag.
Control shine, goodbye shiny T-zone
Ah, shine! It can sometimes play tricks on our complexion, especially in the T-zone. This is even more true when you have black, olive, or mixed-race skin with oily complexion. Mattifying powder comes into play like a savior. By absorbing excess sebum, it leaves our skin with a matte, velvety finish, without that unwanted shine that can appear throughout the day.
Also read: Expertise for black and mixed-race skin
Blur imperfections, hello perfect complexion
Visible pores, slight fine lines... don't panic! Mattifying powder works like a magic wand, blurring these small imperfections. It evens out the complexion, leaving skin soft and smooth.
Set makeup for long-lasting wear
Once we've carefully applied our makeup, we want it to stay put all day, right? That's where mattifying powder comes in. It keeps your complexion fresh and even with a natural effect without the constant touch-ups and constraints of compact powder (denser, more coverage, less natural finish).
Provide a natural finish, “bare skin” effect
The ultimate goal of makeup is to look naturally beautiful. And mattifying loose powder goes a long way toward achieving this. With its lightweight texture and ability to blend seamlessly with the skin, it creates a natural, luminous finish—almost like “bare skin,” but better!
Protect and pamper the skin
Who says loose mattifying powder can't be good for your skin? By choosing formulas enriched with natural, skin-loving ingredients like algae peptides or plant extracts , you can achieve both a flawless complexion and pampered skin.
How to use loose powder
Using loose powder couldn't be simpler. Just follow these steps step by step.
Step 1: Prepare your skin
Start by cleansing and moisturizing your skin. Then, make sure your Nude Skin is evenly applied to your skin.
Step 2: Apply your loose powder
Use a brush or sponge to apply the powder. Gently tap to remove excess product, then use light circular motions on the desired areas to blend the product evenly. We recommend focusing on the T-zone to control shine if you have any. You can also lightly sweep it all over your face for a matte finish.
Step 3: Blend as needed
Make sure to blend the powder carefully to avoid lines or buildup if you've gone too heavy-handed. You can do this with a clean brush or a sponge.
Step 4: Set your makeup
If you want extra hold, lightly spritz a setting spray all over your face to set your powder and makeup.
Also read: Hyperpigmentation in dark skin: what is it and how to deal with it?
Loose powder is a must-have in the makeup bag of anyone looking for a flawless matte finish. Whether you're looking to control shine, set your makeup, or achieve a natural look, mattifying loose powder can help you achieve your goals. With the right products and application techniques, you can achieve clear skin and makeup that lasts all day. As you can see, mattifying powder is much more than just a makeup product.
It's a true beauty ally. For those who don't know yet, Wuré powder is about to be launched. Made with the finest ingredients, we've developed a product that will perfectly meet your expectations and needs. So, are you ready to add this gem to your routine? To make sure you don't miss out on this release and our upcoming beauty tips, subscribe right here (newsletter subscription link).
Shine , Cosmetics , Makeup fixer , Long-lasting makeup , mattifying loose powder , Mattifying powder , Skin care , mixed complexion , black complexion , Perfect complexion , all skin types , wuré
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Unify your black and mixed-race skin: focus on BB cream
BB cream, which was originally a cosmetic trend, has now become an essential part of women's makeup bags. Designed to enhance the complexion, it serves as both a skincare and makeup product. It stands out for its corrective and hydrating powers. It's the perfect all-in-one solution for evening out your complexion, which has been dulled by imperfections. How can you even out your black and mixed-race skin with BB cream? We'll give you some tips for a radiant complexion with BB cream for black and mixed-race skin.
Black and mixed-race skin, why is my complexion uneven?
Black skin often appears thick and resilient, but it is not immune to aggression (internal and external). It is also often prone to uneven skin tone. But what are the reasons that can explain the lack of uniformity in some Black or mixed-race skin? Here are a few.
Lack of routine or an unsuitable beauty routine
Whether you're indoors or outdoors, your skin is constantly exposed to organic waste. Throughout the day, pollution particles and dirt from dust accumulate and clog pores. This leads to blemishes, resulting in a dull complexion. Additionally, uncleaned makeup residue also clogs your pores, leaving your skin gritty and dull. That's why it's recommended to remove makeup and exfoliate your skin to eliminate toxins and dead skin cells.
In addition to removing makeup and exfoliating, it's also important to moisturize your black or mixed-race skin well and provide it with the daily and weekly care necessary to maintain its radiance and even it out (mask, serum, sunscreen, etc.). However, this is only possible as part of a good regular routine and with products suited to your skin. We'll tell you more about this later.
Poor lifestyle
It can't be said enough. Your skin is a reflection of your health. Your lifestyle therefore has a major influence on the quality of your skin. Indeed, good hygiene allows you to have healthier, more even and radiant skin. In reality, poor eating habits, lack of skin hydration, lack of sleep, smoking and other factors negatively influence the appearance of your black and mixed-race complexion. So to limit the appearance of skin imperfections (pimples, brown spots, etc.) on your skin and keep your complexion even, avoid eating too much fat or sugar and limit alcohol and tobacco. And above all, drink plenty of water!
Our tips for a uniform and radiant black to mixed complexion
Dry skin, excess sebum production, and hyperpigmentation are all problems that make dark and mixed-race skin tone uneven. To correct this, you need to adopt good daily habits to even out and restore the skin's splendor and radiance.
Protect my black skin from external aggressions
As explained above, the skin is constantly subject to external aggressions such as UV rays, wind, dirt, temperature variations and sometimes makeup residue. To take care of it, you simply have to protect it from these disruptive elements, although black and mixed-race skin has a natural defense. It is clear that well-protected skin always retains its youthful radiance and splendor. It remains beautiful and luminous.
Avoid prolonged exposure to the sun
Black skin, despite having a high level of protective pigment (melanin), is not immune to the dangers of sunburn. In fact, the sun actually amplifies skin imperfections. To even out your black skin, control your sun exposure by using sunscreens for black and mixed-race skin. Since repetition is educational: never without my sunscreen for black skin !
Moisturize my skin
Well-hydrated skin limits its fragility in the face of aggressions and maintains its plump and smooth appearance. Indeed, when you continuously moisturize your skin, the protective barriers are strengthened. This keeps your skin feeling fresh and comfortable all day long. So don't forget to pay careful attention to the choice of your moisturizer.
Rid my skin of impurities and dead skin
Black and mixed-race skin is often oily due to excessive sebum production. With this in mind, exfoliation will give it a soft, radiant, and healthy appearance. This technique helps remove dead skin cells and the shine present on these skin types. There are several exfoliation techniques, such as scrubs and chemical peels. Each has its own particularity; it's up to you to make an informed choice adapted to your skin type. It is recommended to use gentle exfoliation less frequently (once a week). to avoid damaging the epidermis. In addition to this exfoliation, regular cleansing of the skin is required to eliminate dead skin, spots and impurities.
Establish a good skincare routine and stick to it
All of these measures mentioned above should be part of a more comprehensive routine for Black and mixed-race skin. Indeed, a good, even complexion reveals the health of your skin. And to have a beautiful, even complexion, you must take care of it. A suitable skincare routine is essential, even mandatory. It consists of thorough cleansing morning and evening to aid skin cell renewal. You can do this cleansing with purifying micellar water, foaming gel, or a superfatted soap. Then, apply a moisturizer.
Depending on your skin's sensitivity, you may choose to use a serum with natural active ingredients to even out your skin tone. Also, incorporate a gentle scrub once a week into your skincare routine to remove dead skin, as well as a radiance-unifying mask for black skin. And don't forget your sunscreen. Another important point: always choose expert skincare products designed for black and mixed-race skin.
Unify my black and mixed-race skin with Wuré BB cream
In addition to all these beauty care reflexes, using a good makeup product is also effective in promoting the uniformity of your black or mixed-race complexion. The major problem for black and mixed-race skin is dehydration or excess sebum, which often leads to imperfections (clogged pores, lack of radiance). Therefore, a careful choice must be made in the selection of your makeup products to avoid aggravating this skin imbalance. And this is precisely where your black and mixed-race skin unifier comes into play: Wuré BB cream. This beauty revolution, which combines skincare and makeup, reduces imperfections on black, dark, and mixed-race skin, smooths the complexion, and moisturizes the skin. Wuré BB cream is therefore a valuable ally. In addition to taking care of your skin, it is an excellent complexion unifier, perfect for camouflaging the lack of radiance of your black skin without weighing it down, thanks to the innovative and effective ingredients that go into its composition. Thanks to its creamy texture and light coverage, suitable for black and mixed-race skin, it naturally enhances your skin. Apply a small amount of your Wuré BB cream to your face to correct, even out, and reveal the radiance of your complexion.
BB cream is a solution that simplifies the daily lives of many women. Wuré's Nude Skin, composed of 98.9% natural ingredients, is a natural skin tone unifier. It meets the needs of black and mixed-race skin. If you're looking to even out your black or mixed-race skin and achieve a radiant glow, you now know which product to turn to. And of course, don't forget to develop a good facial routine. Also, adopt a healthy lifestyle and protect yourself from the sun.
Hyperpigmentation in dark skin: what is it and how to deal with it?
Hyperpigmentation is a skin condition that manifests as darker, browner spots that usually appear on the face and sometimes elsewhere on the body. It can be caused by many factors, such as genetics or excessive and prolonged sun exposure. Hyperpigmentation spots on black skin are also often the result of acne and other inflammations. Sometimes, they are caused by burns, ingrown hairs, scars, or insect bites. In these cases, the spots usually fade within a few months after the cause is treated.
Finally, hyperpigmentation can also be caused by a specific problem ( dermatosis papulosa nigra or flesh mark) or congenital (nevus of Ota). Aside from the latter, which can be treated with laser, hyperpigmentation is not an irreversible problem. There are several ways to avoid having hyperpigmentation spots on your dark skin, as well as treatments and skincare routines to get rid of them.
Preventing hyperpigmentation on black skin: what to do
Here are our recommendations to avoid hyperpigmentation:
● Use high sun protection (at least SPF 30) and apply it to your skin when the weather is sunny. ● Don't hesitate to introduce suitable anti-blemish creams and serums into your daily routine; ● Whenever possible, wear hats and sunglasses when going out in the sun. ● Limit your time in the sun, especially when it is at its zenith. ● Avoid touching and popping pimples that appear on your skin. ● Moisturize and nourish your skin with a facial moisturizer or body lotion to avoid tightness and irritation. ● Exfoliate your skin before shaving to reduce ingrown hairs.
These preventative measures can significantly reduce skin hyperpigmentation. However, if your skin already has hyperpigmentation spots, below we'll reveal our solutions to help you get rid of them and restore a natural, even complexion.
A routine for treating hyperpigmentation on dark skin
Sometimes hyperpigmentation spots are stubborn, but it's possible to get rid of them. When they're caused by skin inflammations like acne, the first thing to do is find their source and treat it. And for that, there's nothing better than consulting a dermatologist. Furthermore, there are serums and creams that can effectively combat hyperpigmentation spots on black skin, as well as natural remedies such as jojoba oil and bakuchiol. At Wuré, we recommend, alongside all these alternatives, a good beauty routine that will work well on your black skin with a little consistency.
Here it is:
● Cleanse your face with a gentle cleanser in the morning and evening. ●Use a toner that will complete the cleansing of your face and soothe your beautiful black skin. ● Use moisturizers that are suited to your skin type. ● Choose an anti-blemish serum suitable for black skin ● Exfoliate once or twice a week to remove impurities accumulated on the face. ● Don't forget your sunscreen to protect yourself from the sun which promotes pigment spots.
Remember that the products you use in your hyperpigmentation spot routine should have an enzymatic exfoliating action and contain fruit acids or AHAs derived from fruit sugars like grapes. These ingredients will gently regenerate your skin, which is essential when fighting inflammatory spots.
They must also meet the following criteria:
● an anti-tyrosinase action because the latter is involved in the production of melanin, ● antioxidant properties to fight against skin aging and protect skin cells,
● contain vitamins C, E, niacinamide, peony and licorice extracts, etc.
These ingredients are most effective for best results.
Please note that this recommended routine is general. It may always be useful to consult a specialist for even more personalized and effective routines.
While you wait to completely get rid of your hyperpigmentation on black skin, we're revealing an effective solution to keep it unnoticed.
Conceal hyperpigmentation with Wuré BB creams
BB cream has the advantage of being a tinted cream, light and capable of providing coverage. It also provides skin care. So, while you wait to find the definitive solution to these dark spots, don't hesitate to grab your Nude Skin BB Cream . Thanks to its range of shades for dark skin, this product is unique. And the list of ingredients used in its composition is a guarantee of its quality and effectiveness. You can discover it here . This pigment-rich concealer will effectively camouflage dark spots on your black skin. No masking effect. By choosing the shade that matches your skin tone, you'll achieve a naturally stunning result. All without looking like you're wearing makeup, and forget about hyperpigmentation on your black skin!
This concludes our article on hyperpigmentation. Rest assured, although they may not be aesthetically pleasing, hyperpigmentation spots do not pose a risk to your health. They can also be removed, and you can certainly do so by adopting the right steps we have detailed for you. throughout this article.
Sunscreen for black skin: why include it in your beauty routine?
Sunscreen is a cosmetic product that protects the skin from sun exposure and the action of UV rays on the epidermis. It acts as a protective film. Unfortunately, people with black and mixed-race skin don't always apply it. They imagine they don't need it. Indeed, for a long time, and for reasons that still escape us, sunscreen has had the reputation of being only intended for white-skinned people. And yet, black and mixed-race skin must also include it in their beauty routine. So, let's take a closer look at sunscreen for black skin, this overlooked but essential product for all skin types.
Black Skin: Why Should You Include Sunscreen in Your Beauty Routine?
Although the sun is essential for survival, it is also the cause of many skin problems. This is why sunscreen was invented, to protect us from all the impacts of the rays on our skin. Its action consists of absorbing, reflecting or diffusing the sun's rays. It is also called sunscreen . And it was invented for all skin tones because even if black and mixed-race skin is firmer, denser and therefore less sensitive to UV rays, it is not immune.
Indeed, black and mixed-race skin contains collagen fibers as well as elastin, which makes it thicker and makes it age less quickly than white skin. Dark skin is also a concentrate of melanin pigmentation because melanocytes, the cells responsible for skin pigmentation, are more active. Thanks to this high productivity, the melanin grains are distributed throughout the entire thickness of the skin and also protect against UV rays.
Additionally, black and mixed-race skin tends to be particularly drier than other skin types. This is due to, among other things, sensitivity to climate variations and environmental changes. In temperate environments, for example, black skin tends to become dehydrated and flakes.
So, even though melanin has greater resistance to the sun, it is not invincible. Peeling, dehydration, dull complexion, skin cancer, sunburn, and hyperpigmentation. This is what the sun can do to your skin.
But then, how do you choose the right sunscreen for black skin?
How to choose sunscreen for black skin?
Now that you understand the benefits of sunscreen for black skin, you need to learn how to choose it. Just like foundation or BB creams, sunscreen comes in several types. These include mineral sunscreens and chemical sunscreens.
Mineral sunscreens contain titanium dioxide or zinc oxide, components that are deposited on the skin and reflect the sun's rays. Chemical sunscreens, on the other hand, absorb UV rays. Both types of protection are effective.
Regardless of your choice of sunscreen for your black skin, it's essential to consider the SPF (sun protection factor). This index measures the effectiveness of the sun's protection against UVB rays. Except in exceptional cases, it is recommended for dark skin tones to use sunscreens with an SPF of at least 30. To choose a brand of sunscreen for black skin that's right for you, take a look online. Also, ask around and visit the websites of your favorite brands.
Include sunscreen in your beauty routine for black skin
It's now obvious to you that sunscreen is essential for your black skin. You should apply it at least once a day and several times if necessary (if you're exposed to the sun for a long time, for example). It should have its place in your beauty routine.
In the morning, after gently cleansing and moisturizing your skin with a serum, cream, or moisturizer, you can apply your sunscreen for black skin. In fact, sunscreen should be the last product in your skincare routine to maintain its effectiveness. You must apply it every time, even when you're not out in the sun.
Once you've applied your sunscreen for black skin, you can now move on to applying your Wuré BB Cream. We'd like to point out that Wuré BB Cream can be applied either before or after your sunscreen for black skin. This doesn't, of course, ruin the healthy glow left by your Nude Skin.
On the other hand, if you're worried about your makeup and want it to be more pronounced, you can always apply your Wuré BB cream after your sunscreen for dark skin. You can also opt for a powder sunscreen or a setting spray with built-in SPF.
For the rest of your body, the principle remains the same. Apply your sunscreen for black skin a few minutes after your lotion or moisturizer. Target the areas most exposed to the sun, such as your ears, arms, and feet. Sunscreen should be reapplied approximately every three hours, so keep it in your bag.
This concludes our look at sunscreen for black skin. We hope we've successfully debunked the myth that sunscreen is only for white skin. Don't wait any longer to include it in your daily routine and use it regularly. Your health depends on it.
Wuré BB cream: everything you need to know
Iya is a young woman of Beninese origin living in the city of Montpellier in France. When she was a child in her country, people tended to tell her that she had a beautiful complexion. It was natural and radiant, and she was always very proud of it. Now 32 years old, the young woman had never lived up to her name as well as now, because her name means mother in Yoruba . Iya had been a mother for six months. She had been told that the transition would be difficult, but she had no idea how difficult it would be. The hardest thing for her was looking presentable in the morning, after a night spent calming and tucking her baby in. Not being a makeup fan, she couldn't spend hours primping herself before going to work. Iya therefore needed more sleep and a solution to look fresher at the start of each day. That's when she discovered Wuré's BB cream. This product turned out to be the perfect compromise for her. Like Iya, being a working mother while staying fresh is a real challenge for many women. How can you achieve a radiant, fresh complexion despite the daily demands of a busy professional and family life? Focus on BB cream, the product every woman should have in her makeup bag.
BB cream: what is it?
After many years of existence, BB cream probably has nothing left to prove. This product was born in Germany. At the time, it was used to soothe and camouflage some marks on the face after surgery. It was a huge success in the Japanese and South Korean markets in the 1980s, before being reformulated and adapted for a wider audience. However, it remains little known to the general public of makeup consumers. This was for a long time the case for Iya, for example, for whom the concept was unfamiliar. Blemish Balm (BB) cream is a multi-functional cream that, as its name suggests, is designed to camouflage skin imperfections. In fact, Blemish Balm literally means anti-blemish cream in French. According to this principle, it is a cream that helps camouflage certain imperfections. But aside from its anti-blemish action, what else is special about BB cream?
BB cream: what is it for?
If BB cream only served to cover imperfections, there wouldn't be much difference between it and foundation. Fortunately, it does much more. It's a near-miracle solution for those looking for a fresh, hydrated, and even complexion. All this without the constraints of foundation coverage (too much, not natural enough, etc.). Indeed, what makes BB cream a revolutionary product is its formulation. Again, unlike foundation, which acts as a simple layer of makeup on the skin, BB cream releases so-called chameleon pigments that adapt to your skin tone. BB cream not only camouflages your imperfections, but also hydrates and protects your skin. Basically, BB cream is a hybrid product that allows you to benefit from the effects of a moisturizer, a lightweight foundation, and a concealer. So many good reasons why you absolutely must have this product in your daily beauty routine.
Choosing the right BB cream for black, dark or mixed skin
Choosing your BB cream when you have black, olive, or mixed-race skin isn't that difficult. You just need to know your skin tone, type, and needs.
According to his complexion
Obviously, this is the first criterion on the list. Unfortunately, it's not that easy. Few brands offer BB cream shades that are truly suited to our skin tones. That's why Wuré offers shades that match the complexions of black, dark, and mixed skin tones. The "Acajou" shade evokes mahogany wood, whose light color is reminiscent of mixed skin tones. As for the "Ebene" and "Sipo" shades, they are respectively designed for very dark and light brown skin tones. Finally, Wuré's "Wengué" shade is perfect for dark brown skin tones.
Depending on your skin type
Considering your skin type is just as essential as considering your skin tone. The principle is the same as with foundation: you must choose your BB cream based on your skin type. For example, if you have dry skin , you should choose moisturizing BB creams. If it's oily, you should opt for a mattifying BB cream, etc.
The Wuré option
When Iya finally decided to add BB cream to her makeup kit, she needed assurance that she was choosing the right brand. And for her, as well as for other women, the right brand is one that knows them, understands them, and, above all, is effective. Wuré is one of these brands. Designed by a Black woman for other Black, mixed-race, or dark-skinned women, the brand's ambition is to provide a beautiful balance between skincare and makeup. Wuré BB cream, Nude Skin , is available in four shades that evoke the different skin tones of Black, dark, and mixed-race women: Mahogany, Sipo, Wenge, and Ebony. It is made from 98.9% natural ingredients and is the most suitable option for Black, dark, and mixed-race women. Once Iya fell in love with Wuré's BB cream, she made it her ally. And even though this product couldn't replace a good night's sleep, the young woman was reassured. She was now saving precious time for impeccable results. Wuré's BB cream provides her skin with protection and hydration while ensuring that her minor skin blemishes are covered. For her, it's worth its weight in gold.
If you find yourself in Iya's story as a mother, a working woman, or if you're a woman who doesn't like wearing makeup, or who simply wants to have an "on fleek" complexion, don't hesitate. It's time to adopt Wuré's BB cream.
Composition of Wuré BB cream: these innovative and effective ingredients
Halfway between a day cream and a foundation, Wuré BB cream is the new revolution in your beauty routine. It's great for reducing imperfections on black, dark, and mixed-race skin. It also smooths the complexion and moisturizes the skin. But what exactly does it contain in terms of composition, and how do the different ingredients in Wuré BB cream work on your skin? In this article, let's discover the innovative and effective ingredients that go into making Wuré BB cream.
Should you pay attention to the composition of a BB cream?
Absolutely! Today, you need to pay special attention to the composition of the beauty products you use. At Wuré, one of our main concerns has always been to design a product composed primarily of natural ingredients. Indeed, our brand places particular importance on the composition of our products, because for us, "makeup is skincare."
Wuré BB cream is therefore jointly formulated with a qualified French laboratory, an expert in black and mixed-race skin. It is composed of ingredients and active ingredients that are more respectful of the skin and whose effectiveness is scientifically measured and proven. As a result, our BB cream does not contain dangerous ingredients like silicone and parabens , which are real endocrine disruptors.
“Clean” in the composition of your Wuré BB cream
Not to be confused with foundation, BB cream is a tinted cream. It allows you to achieve an even complexion without much effort in application. This is what distinguishes it from foundation . However, Wuré BB cream remains unique due to its range of shades for dark skin. Another of its strong points is its composition.
At Wuré, we strongly believe that a long list of ingredients doesn't always guarantee quality. That's why our BB cream is made with a minimum of carefully selected ingredients, as follows.
Cedar Bourbon
Incorporated into Wuré BB cream, cedar bourbon is a patented and proven active ingredient which:
promotes epidermal renewal and strengthens the stratum corneum;
strengthens the skin's barrier function;
promotes internal hydration of the skin;
prevents dehydration;
smooths the skin making it softer and more comfortable.
Wuré BB cream also contains ingredients derived from natural plant extracts such as sunflower, jojoba and rosemary.
Jojoba oil
Particularly known for its healing properties, jojoba oil is also an emollient. It helps protect the skin from dehydration and provides defense against facial sagging.
Sunflower oil
It improves the fixation of the different oils in Wuré BB cream while giving it more texture and resistance. In addition, it has an emollient power which allows for a smooth finish on the skin.
Rosemary
A powerful antioxidant, anti-inflammatory, and antimicrobial, rosemary draws its various properties from the vitamins A and C in which it is rich. It helps stimulate blood circulation and plump the skin. These different extracts give the BB cream a silky texture and consistency while protecting the skin against the risk of dehydration.
Wuré BB Cream contains up to 98.9% natural ingredients. It is also enriched with active ingredients and mineral pigments. These provide hydration, a beautiful, even complexion with smoother, more radiant skin. The lightweight texture blends seamlessly with the skin and provides light coverage for a natural finish and a "bare skin" effect.
Enhance and keep your skin in perfect condition with Wuré BB cream
Our skin is more than just a covering. Just like our organs, it's alive, and it's important to take care of it. Aware of the toxicity of certain products, Wuré has developed a BB cream for black, dark, and mixed-race skin. It's also suitable for more sensitive skin (clinical testing conducted under dermatological supervision). Wuré BB cream combines 98.9% natural ingredients to help you enhance your skin with minimal application time.
Much more than makeup, Wuré BB cream is hydrating, unifying, and complexion-correcting. It's the perfect product to quickly enhance your complexion every day. Its carefully selected, high-quality ingredients and its final products formulated and manufactured in France make it a unique BB cream for black, dark, and mixed-race skin. Take a look at our social media, find your shade, and incorporate this product into your beauty routine.
BB cream and foundation: what are the differences?
Foundation and BB cream are two products that share certain functions. For example, they were both designed to conceal facial imperfections. In practice, however, BB cream and foundation are not the same thing, and it's important to understand the specifics, advantages, and benefits of each. Discover the main differences between foundation and BB cream in this article.
Foundation and BB cream, the essentials of a makeup bag
If you're looking for a healthy glow and a perfect complexion, foundation and BB cream are the allies you need. A classic product par excellence in your makeup bag, foundation has always been used to correct skin tone. In fact, it's used during any good makeup session. It helps camouflage pronounced (or not) imperfections and achieve a perfect complexion.
BB cream, on the other hand, brings a big evolution because it doesn't just camouflage certain imperfections. Indeed, the initials BB are used for Blemish Balm, literally translating as "balm for imperfections." It thus combines care and camouflage and its texture is less covering than foundation.
BB Cream and Foundation: What are the Main Differences?
As mentioned above, foundation and BB cream are two products with similarities. However, they cannot be considered the same. It's important to know this in order to make the best choice.
Difference 1: Coverage
This is probably the most obvious difference. Foundation has a thicker texture and offers greater coverage. BB cream, on the other hand, has a much lighter texture. Therefore, it generally cannot cover scars or other pronounced facial imperfections. In other words, if you're looking for high coverage to hide your pronounced imperfections or if you want a more sophisticated makeup look, you can opt for foundation. On the other hand, if you're a fan of light, everyday makeup with a natural finish, BB cream will be a sure ally for you.
Difference 2: Skin care
The unique feature of BB cream is its skin-care function, which foundation doesn't offer. This means that when you apply BB cream, it not only covers minor imperfections, but also protects your skin, evens out your complexion, and deeply hydrates it. It also helps slow the appearance of wrinkles. Foundation, on the other hand, simply covers and camouflages imperfections. It's a makeup product that isn't intended to be a treatment and doesn't penetrate your skin to hydrate or nourish it.
Difference 3: Application time
BB cream saves a lot of time for those who have adopted it. It spares them the long process of classic makeup with foundation, which will require technical skill and often the use of numerous cosmetic products. Indeed, applying foundation requires more technical skill than BB cream thanks to its texture. The latter is quickly worked on the face, as if applying a day cream, but tinted. It will give a natural and fresh look thanks to its light texture. In addition, you don't need a brush; you can easily apply your BB cream with your fingers. Foundation, on the other hand, requires more time and patience for an even complexion in all areas. Its final result will give a more elaborate and often less natural appearance to your makeup.
BB cream or foundation: which one to choose?
You should make your choice based on your needs, your skin tone and your skin type.
Choose according to your needs
Opt for BB cream if you want hydration for your skin, an even skin tone, and simple, natural makeup every day. Similarly, if you want to camouflage imperfections while treating them, BB cream is the solution. Foundation, on the other hand, is recommended when you're looking for full coverage.
Choose according to your skin type
For combination to oily skin , it is recommended to use a powder or liquid foundation with a matte finish. They can also use a BB cream if they want a natural and luminous finish. Those with blemish-prone skin should use a fluid, light, and non-greasy foundation. For light imperfections, BB cream remains the best choice.
And finally, for dry skin, BB cream remains the ally you need. It will even out your skin tone without increasing dryness.
Choose according to your skin tone
BB creams have a reputation for not offering enough shades to their users. Women with black, dark, and mixed-race skin are the first to complain about this. Indeed, they struggle to find BB creams that suit their skin tone. At Wuré , the shades are diverse and specially designed for black, dark, and mixed-race women who want an even complexion in record time and without the hassle of daily use. With the Mahogany shade, the Ebony shade, the Sipo shade, and the Wenge shade, every woman has access to the BB cream that suits her skin tone.
Women with very dark skin should opt for the Ebony shade. The Wenge shade is ideal for women with dark brown skin, and the Mahogany shade is perfect for women of mixed race. Finally, the Sipo shade was specially designed for women with light brown skin. As you can see, Wuré offers four different shades of BB creams perfectly suited to black, dark, and mixed-race skin. You know how complicated it can be to find the right BB creams for black, dark, or mixed-race skin. So don't hesitate to contact Wuré. The brand's products were designed by a black woman and exclusively for women who look like her—that's YOU.